in the News

News Article

Press Release
July 13, 1999

MYESSAY.COM TO LAUNCH ONLINE WORKSHOP TO BOOST STUDENT ESSAY PERFORMANCE's new interactive features will offer even more dynamic services to students

New York, NY (July 13,1999). again captures the lead in creating innovative services for college and high school students. (located at announced today that it will launch its second-generation Web site on August 1, just in time for students to get a head start on their college and graduate school applications. The new site will offer several ground-breaking educational tools, each one designed by the staff to help students maximize their chances during the competitive application process.

Brand new to the site will be the Application Alert System™, which enables students to quickly and easily create email reminders for important college and testing application deadline dates, as well as updating students on newly-released essay questions being issued by college and graduate school admission committees. will also begin offering its proprietary Online Essay Workshop™, a series of interactive exercises that teaches students the techniques of writing a good essay. August 1 is the launch of the first in the series, the innovative First Draft Clinic™, a suite of interactive Web tools designed to guide students through the critical early steps of essay-writing. The First Draft Clinic's suite of original Web-based software gives students interactive access to the knowledge and experience of's unrivaled staff of expert readers. The suite includes the Strategizer™, which tailors an application strategy to custom-fit each student's strengths and weaknesses. Also featured is the Brainstormer™, which helps a student generate ideas for his or her essay. In addition, the Personal Inventory Manager™ helps applicants organize personal data for use in their application. The staff at designed each program with the goal of anchoring students into the fundamentals of effective essay writing. "Essay writing is a craft; a good essay is not a product of chance or luck," says Arte Merritt, co-founder of "The First Draft Clinic helps students attack the application essay writing process systematically."

The new tools on the Web site are a product of's continuing commitment to providing superior service to students. Merrit explains, " already offers the best live essay evaluation service around because we have the best readers. Now, we want to give our customers that extra edge at the start of their essay writing as well so that they can go through the whole process from beginning to end with confidence." is the Internet's leading application essay evaluation service with an unrivaled staff of expert readers, including professional editors, distinguished scholars and former admissions staff at top tier schools. Founded in 1998 with the principle of "serious help for serious students", integrates cutting-edge Internet technology with proven essay-writing expertise to help students make the most of their opportunities and achieve their full potential.